ILIA - Balmy Tint Hydrating Lip Balm | Buildable Lip Color + Soft Shine | Nourish + Moisturize with Shea Butter & Rosehip Seed Oil | Vegan, Clean, Cruelty-Free Makeup (Hold Me, 0.15 oz | 4.4 g)

I have switched ALL of my cosmetics to low-tox and natural, clean brands. I am really focused on B corp companies and clean companies that are better for you - ILIA has been a wonderful go-to. I now use the lip balms, lip oils, brow gel, liner, bronzer and foundation/multi-stick and these are what I do for every re-order now on my personal items. The lip balms are awesome, especially as a mom on the go who needs a quick bit of color and has very little time to do a full face of makeup. I go for a more natural, healthy glow now and these products have been wonderful overall. I love that they are compact, look sleek and modern and just neutral in appearance - they look cute in my makeup stattion or when pulled out of my bag. I often get people asking me what I use on my face and lips since my skin has never looked better since switching to clean products. In terms of use, cost and consistency I have been very happy with this brand and highly recommend. I'm super excited to see the line continue to grow and am glad to be a part of it somehow in supporting. Now a forever customer here!

I love, love, love it! I have insanely sensitive skin and am allergic to most makeup products. I searched for brands with allergy-conscious ingredients, and Ilia was recommended. The product has a nice natural scent (not strong at all—I have sensory issues and was totally fine with this). The size IS smaller than I'd expected, BUT a little goes a long way, so it's definitely worth the cost. My lips feel plump and hydrated after using (I've even started wearing it to bed). The color also lasts for a long time. I will definitely be buying this product again.

Color is great. I love this lipstick. I just wish it was longer wear.

Smooth and hydrating

I don’t have much to compare this to because I’m not a lipstick girlie but I do like that the color is subtle. I feel like it doesn’t last as long throughout the day as I thought it would but overall I like it.

I bought this for my 34 year old daughter after I saw it on her wish list for her birthday. But before I gave it to her I tried it on! After she opened it she said, "Mom, did you try this on?". She knows me! I can't say enough good things about it. I got one for myself because it's like no other lipstick. I really like Bobbi Brown lipstick and this is every bit as good. I love the color, it stays on my lips not my teeth and it's not greasy or slick. It glides on perfectly and the texture is ultra rich, not thin at all. I bought two shades and love them both. Highly recommend my new favorite lipstick.

love this lip balm, very creamy lasts all day and perfect color -lullababy. Sephora store does not carry in store must use amazon to order.

I saw this on a friend and asked what it was. Ilia, I was told... I liked it so much, I went online and bought it for my wife. She tried it and although I though it looked great, she didn't care for it as much. Oh well, I'm a guy so what do I know...